#📓 #📄 #🟡 # Why Design Thinking Works ![[calendar-plus.svg]] <small>Sep 18, 2021</small> | ![[calendar-clock.svg]] <small>Nov 25, 2022</small> 🏷️ [[Design Thinking]], [[Organization Development MOC|OD]] **Author:** Jeanne Liedtka **Citation:** Liedtka, J. (2018). Why Design Thinking Works. _Harvard Business Review_, _96_(5), 72–79. --- # Summary Design Thinking is a tool that helps organizations address the biases and behaviors that usually get in the way of real innovation. The structured process encourages collaboration and establishes agreement on essential criteria for end products. ## Key Takeaways # Notes & Important Ideas - Developing innovative ideas requires asking better questions and defining the problem differently. - Leaders who are action-oriented might not be patient enough to figure out the right question. ([note on p.74](zotero://open-pdf/library/items/GZN7E6IA?page=3)) - Innovations don't succeed unless employees buy-in, so it's best to involve them in the process of idea generation. ([note on p.74](zotero://open-pdf/library/items/GZN7E6IA?page=3)) - Structure and tools of design thinking helps provide psychological safety necessary for innovative action. - Counteracts biases and changes the way people engage in the innovation process, ([note on p.75](zotero://open-pdf/library/items/GZN7E6IA?page=4)) - Seven activities of design thinking, each of which generate an output that the next activity uses to create another output until resulting in the innovation:([note on p.75](zotero://open-pdf/library/items/GZN7E6IA?page=4)) - Customer Discovery 1. Immersion 2. Sense making 3. Alignment - Idea Generation 1. Emergence 2. Articulation - Testing Experience 1. Pre-experience 2. Learning in action - Structure of design thinking helps overcome workplace politics by encouraging collaboration and agreement on essential criteria for outcomes. ([note on p.79](zotero://open-pdf/library/items/GZN7E6IA?page=8)) > "Design thinking provides a structured process that helps innovators break free of counterproductive tendencies that thwart innovation." ([Liedtka 2018:74](zotero://open-pdf/library/items/GZN7E6IA?page=3)) ## Connections to Other Materials --- # Personal Reflections & Application # Other References